Reverse graffiti marketing

Temporary street art action in public space – visible, environmentally friendly and with maximum attention-grabbing effect.

The Reverse Graffiti Action uses urban space as a stage.
Logos, claims or symbols are created on dirty sidewalks, squares or walkways using water and custom-made stencils – completely without paint or chemicals.

The design is not sprayed on, but rather washed off.
The result is surprising, legally plannable and ideal for temporary campaigns, events or trade fair environments.

Reverse graffiti generates a lot of attention because it is unusual, gets photographed and sparks conversations – right where people are.

– Concept & Advice
– 1 individual motif/stencil
– 10 reverse graffiti surfaces
– Standard size approx. 50 × 50 cm
– Implementation with a high-pressure cleaner
– Photo documentation

Ideal for:
– small events
– Trade fair entrances
– Pop-ups
– first urban marketing campaign